HITS Colloquium Alexander Mäder: Flooding the zone with AI – brauchen wir noch Menschen in der Wissenschaftskommunikation?

By Alexander Mäder, Hochschule der Medien, Stuttgart

Flooding the zone with AI? The role of humans in science communication

While AI-generated content is getting better and better, communication experts wonder what jobs will be left for them in the end. They can’t be sure that there’s a limit to what AI can do. But there is one task that cannot be automated: someone needs to take on responsibility for what is published. That may not seem like much, but it’s a start – and it means that this someone has to decide what’s interesting, relevant, and important for a given audience. If we allow AI to publish by itself and then ask it to filter the publications for us, we only have ourselves to blame.

Please note that the talk will be in German.

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